25.Aug.2010 The Secret to Designing Facebook Ads that Actually Make Money – Part 3
In the first post of this 3 part series, I talked about how to target your ads very specifically so as to get the absolute best value from them. This is made a lot easier by the inbuilt filtering of the Facebook Ads platform so that the ads only appear on the profiles of those [...]
19.Aug.2010 Launching tomorrow: Facebook Places and what it means for small business
Tommorrow, Facebook will launch its new feature, Facebook Places. Following the initial and encouraging success of other location-based social networking platforms like FourSquare, Gowalla and Yelp, Facebook have introduced a similar, but they say very different, element to their existing platform. Facebook’s CEO Mark Zuckerberg said yesterday, “There are three main things that we are [...]
17.Aug.2010 The Secret to Designing Facebook Ads that Actually Make Money – Part 2
In the first post of this 3 part series, I talked about how to target your ads very specifically so as to get the absolute best value from them. This is made a lot easier by the inbuilt filtering of the Facebook Ads platform so that the ads only appear on the profiles of those [...]
14.Aug.2010 Special Offer: 20% off Facebook Ads this week only.
Judging from the great feedback and interest I received after posting the first part of The Secret to Designing Facebook Ads That Actually Make Money, I have decided to offer a special discount for new Facebook Advertising Campaigns booked in this week only. The campaign includes working with you to determine the right Facebook users [...]
12.Aug.2010 New 3-Part Series: The secret to designing Facebook Ads that actually make money
In this 3 part series, I want to show you how I work with small businesses to take advantage of advertising on social networking platforms like Facebook and Linkedin. These ads can be very cost-effective and, because you set the budget of what you can afford to spend on a particular campaign, they can’t get [...]
22.Jul.2010 A practical example of Google’s ‘Updates Search’
Google has made some changes to their search pages and there has been some talk among bloggers and web development people about whether they are even relevant. One of the changes is the introduction of the ‘Updates Search’. This feature basically filters the organic search results and displays them, instead of in terms of a [...]
02.Jul.2010 Is there really room for Google Me?
We keep hearing more and more about Google’s alternative to Facebook, Google Me. There is still no official word from Google whether this platform is even a real project but where there’s smoke, there’s usually fire right? If it’s true and really in the final stages of development, it won’t be the first foray into [...]
21.Jun.2010 Win 1 of 10 Double Passes to the new Australian film, The Waiting City
My friends at Hopscotch Films have generously given me 10 free double passes to see the new Aussie film, The Waiting City starring Joel Edgerton, Radha Mitchell and Isabel Lucas. “An outwardly happy Australian couple, Ben and Fiona, journey to Calcutta, India to collect their adopted baby, but on arrival find that the arrangements at [...]
