03.Sep.2010 The top 13 ways to Increase your Blog Traffic without spending a cent
My small business clients often ask me what they can to simply tweak their blog and their blogging effort a little bit to get more page views. Most of them have a limited budget for these kind of measures also. So I have put together my list of the top 13 free ways to increase [...]
19.Aug.2010 What I’ve learnt from writing 100 blog posts
This is my 100th blog post on The Bowditch Group’s blog. (OK, actually it’s my 104th – I forgot about the milestone coming up and kinda missed it. But let’s just pretend it’s my 100th blog post.) I have taken the opportunity this morning to look back through some of the old stuff and plan [...]
16.Aug.2010 How to put together a complete online marketing plan for a small business
This is the first of a six part series about how to put together a complete online marketing plan for a small business. I have blogged before about the need, not only to put together a comprehensive online marketing plan, but to really believe in it. And the best way to make sure everyone in [...]
15.Aug.2010 6 Reasons Your Blog Sucks and Nobody’s Game to Tell You
This is the first of a series of guest blogs from James Hallam, a fellow Aussie blogger who also blogs about small and medium-sized business and how they can make the web work harder for them. I really like James’ writing style and, although it can be pretty in-your-face, it’s also always sensible, simple and [...]
06.Aug.2010 SmallBizTV has launched! Episode One: Friday 6th August 2010
SmallBizTV has officially launched. The first episode is below and can be viewed either right here on the blog or on the YouTube channel of The Bowditch Group. The first episode is proudly sponsored by Bounce Foods and is about comments on blogs, creating an interactive community around your brand, and the perils of videoing [...]
05.Aug.2010 SmallBizTV launches tomorrow!
SmallBizTV is the new YouTube weekly show about Small Business in Australia, Online Marketing, and the rise and rise of Social Media and how Small Business owners in Australia can take advantage of it. The first few episodes are now in post-production, and I am looking for other small business consultants, advisers, marketers or small [...]
28.Jul.2010 Social Engagement Event: “How to create a Social Media Marketing Plan”
This is the second in the series of seminars I will be doing for the Tuggerah Business Enterprise Centre this year. In this two hour session, I will go through the benefit of having a structured social media strategy for your small or micro business. I work with small and micro businesses every day to [...]
27.Jul.2010 How hard do you make it for people to have a discussion on your blog?
This topic comes up a lot with small business and blogging clients. How hard – or easy – should they make it for visitors to their blog to leave a comment on an article? Obviously, the more interaction and social engagement you have on your blog, the better it is, but I see lots of [...]
